How 10 Restaurant Brands Topped the Charts on Positive Consumer Perceptions

By Chrissy Ockerbloom
August 07, 2015

 The YouGov Brand Index recently came out with their 2015 mid-year review of the public's perception of brands across all industries. Every day YouGov interviews over 5,000 people asking them one simple question - have you heard anything positive...
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3 Simple Ways to Boost Engagement in your Restaurant Loyalty Programs

By Chrissy Ockerbloom
August 03, 2015


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Implementation: 5 Steps to Using Beacons at Your Restaurant, Successfully

By Chrissy Ockerbloom
July 27, 2015

If you do a google search for Beacon Technology, you will find plenty of articles talking about how this new technology is about to take the world by storm! Beacons have received a lot of hype but it's difficult to find help on how to actually...
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Should Restaurant Training go Virtual? Jon Taffer says, Yes.

By Chrissy Ockerbloom
July 24, 2015

Some of you might know Jon Taffer, the internationally recognized restaurant owner, operator and concept developer. He's the mastermind behind the popular show, Bar Rescue, and has given over 30 bars the tools to build a successful operation....
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How to Use Beacons to Grow Your Restaurant Business

By Chrissy Ockerbloom
July 21, 2015

  Hundreds of customers walk in and out of your restaurant on a daily basis, each unique in their ordering habits, personalities and needs as a diner. Some are cost conscious, others short on time. You have the group that comes in every Wednesday...
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How to Turn Popular Bar Games into Social Media Opportunities

By Chrissy Ockerbloom
July 17, 2015

Multi-Tasking Your Way to Marketing Success As a bar owner, we know you have one million things going on. When you're faced with tasks ranging from finance to the temperature of the beer pouring out of your taps, it's difficult to find time for...
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3 Easy Ways to Use Beacons to Enhance Your Restaurant Marketing Strategy

By Chrissy Ockerbloom
July 13, 2015

Industry analysts have predicted beacon ubiquity within a few years, but what does this mean for your business right now? Tech giants like Apple and PayPal, as well as startups like  Kontakt.io, Estimote and Swirl have entered the space making...
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An Introduction to Beacon Technology - Bluetooth vs. GPS

By Chrissy Ockerbloom
July 01, 2015

In today's competitive environment, restaurant chains are constantly evaluating a customer's in-store experience from first impression to when they walk out of the door. New mobile-based geomarketing technologies are allowing brands to make that...
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Cleveland Cavaliers and Rockbot Let Fans DJ the Music at NBA Finals

By Masen Ewald
June 11, 2015

 For the first time in sports history--and on the biggest screen in the NBA--the Cleveland Cavaliers have teamed up with social music service Rockbot to let fans at the Quicken Loans Arena pick the music playing before NBA Finals games. You may...
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5 Must-See Restaurant Technologies at NRA Show 2015

By Sydney Youngblood
May 17, 2015

With only a few days to explore the  2,000+ vendors vying for your attention at this year’s NRA Show 2015, how will you decide which restaurant technologies get your time? Research and planning will allow you to get the most out of your...
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